different playing field

The Discreet Power of Blogging Is Allowing Women to Express Their Expertise

No longer simple online diaries, blogs offer a platform for women to find their voices as experts and opinion-makers. LONDON, U.K—The media environment is mostly male-dominated. News is written by men and about men, and female journalists, experts and sources remain underrepresented. Data show how media organizations—in the U.K. and the Western world generally—perpetrate a systematic marginalization of women, and an increasing number of them have turned to the digital sphere to claim a public space through personal channels, social media and blogs. Blogging has often been praised for validating female voices, allowing them unprecedented freedom to publish original and unfiltered content, regardless of mainstream agendas and focuses.

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